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You can't make people do what they don't want to do, not effectively at the alliance leadership level. There was great resistance to keeping records or becoming organised. There were too many snakes that hid in the long grass. You'd see 400 and change on alliance channel, and ask for assistance, but you'd never know who was really there or where they were to collar them.

There was little willingness of certain corps and people to assist. And if you ever tried to pin anyone down about it they'd scream about how they single handledly led a fleet and killed 100s of enemy bses 'just last night!' So everyone said they were helping - but percentage wise few really were. I would see people doing missions whenever I was briefly in Empire, and you'd try and get assistance for fleets - but there was always some excuse. I'd say we need your help, come help:

1. Sorry I'd like to but I have no bookmarks (ok ill escrow you some now) ok but..........

2. Sorry I'd like to but I have no ship (STK will escrow you one at cost or cruisers and frigs for free). Ok then but..........

3. Sorry I'd like to but I have no modules for the ship (STK will give you the modules for the ship for free) ok then but..........

4. I don't know how to PVP (Just get in any ship and do exactly what you are told) I dont have a microphone for ts (buy one from Kmart they are like 10 bucks), I don't know how TS works or the server IP (stickies/posts placed everywhere with IP, registration details and exactly how to use the thing (its not rocket science), ok then but........

And finally:

5. I'm logging, can't wake my girlfriend, the baby, the neighbours............ (headphones?)

Basically *anything* to avoid assisting. And each excuse that was countered was met with a further excuse. The real reason - putting aside all the bs was this - 'I want to mine/do missions and make money for me only, and I don't care about you so why would I fight with or for you?'

So with an Empire made up of mostly free riders, and CEOs of certain corps who were unwilling to twist the arms of those free riders, there was only ever disaster. Each individual corp needs to get its members to do their part. But there were certain corps that always felt that the magical someone else would be involved in the war effort while they could keep doing things just for themselves. Its the old free rider paradigm, why contribute to the cost of building the lighthouse, when you can wait until its built and use it for free?

The fact is that some people prefer to never leave the station and build stuff. Others prefer to only leave the station and do missions. You cant fight a war like that.

But, for us at least, its now all someone else's problem.

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